Showing posts with label wireless Ethernet. Show all posts
Showing posts with label wireless Ethernet. Show all posts

Sunday, November 13, 2016

Planning and Building a Home Network for the Video Gamer

Creating a Gamer-Oriented Home Network
A Network Tech Series Feature (Chapter 1)

by CM Boots-Faubert

The realm of computers and network tech today is so far advanced and so well integrated into the modern home that the vocabulary of the average person includes words like firewall, gateway, router, and phrases like cloud computing, content curation, MAC Address, and virtual private network.

Shorthand like DNS, HTTP, ICMP, IP, IPv4, IPv6, ISP, LAN, NAT, TCP, UDP, URL, WAN and WiFi won't present the tech-savvy engineer a challenge, but today they are well-embedded into the vocabulary of waitresses, auto mechanics, and even the local parish priest but especially youngsters and college-aged students. Which is why when Uncle Ralph and Aunt Molly have a problem with their home network they tend to turn to a nephew or grandchild first before seeking professional help.

These words, phrases, and shorthand have basically crept into the everyday vocabulary of non-technical people, this is true, but unlike said engineer, their interests in the underlying meanings pretty much terminates at the point where they cease to be useful in their life.

So while they know what the words, phrases, and shorthand mean, often the relationships that exist between them are simply beyond their need to know, so they don't know them.

There are logical reasons behind that expansion in vocabulary, and the broader technical understanding of the average person - reasons that can easily be traced to the evolution of technology, and specifically computer and network technology - in the modern home.

Consider this: the presence of a wireless computer network in the average home today is so expected and unremarkable that the lack of such a service is more remarkable than its presence.

When your daughter has her friends over on the weekend for a slumber party -- which by-the-way they don't actually call a slumber party anymore - they call it a LAN Party -- and the first question that the gaggle of tween guests in your home are likely to ask is “what's the WiFi password?” as they pull out their iPads, laptops, and smartphones.

That circumstances that create this scenario - a scenario that unfolds in the world a lot these days - did not happen overnight. Or in a vacuum. In fact we can easily track the various circumstances and events that lead up to it.

The Evolution of the Home Network
In 1990 two events occurred that helped to set in motion a movement that would eventually lead to the Internet in its modern form. The first was the death of ARPANET, which died not because it needed to, but because in 1985 the directors of the National Science Foundation arrived at the conclusion that, if they were going to obtain the level of network and data services that they required, they would have to create it themselves.

After years of argument, the board of directors of the National Science Foundati on proceeded to do just that, authorizing the establishment of a new network in 1986 first by linking creating a very large telecommunications network (called “The Backbone”) through which they connected six strategic member networks - five of which happened to host Supercomputer Centers.

These were - starting from East and heading West - (1) The John von Neumann Supercomputer Center at Princeton University, (2) The Cornell Theory Center at Cornell University, (3) The Pittsburgh Supercomputing Center (PSC) of Carnegie Mellon University and the University of Pittsburgh, and Westinghouse Corporation, (4) The National Center for Supercomputing Applications (NCSA) at the University of Illinois Urbana-Champaign, (5) National Center for Atmospheric Research (NCAR), and (2) The San Diego Supercomputer Center (SDSC) at the University of California, San Diego (UCSD).

The establishment of this new network - which they named NSFNet - resulted in the first high-speed national network to be created without direct input from DARPA - using a series of six backbone sites that were interconnected via leased 56kb/s dedicated always-connected lines.

That may not sound all that fast now, but back in 1986 the best that the average user could hope for in terms of connectivity was a 9600 baud modem connecting via a POT - Plain Old Telephone - single pair of copper wires - or what is otherwise known as a phone line.

Using the V.32 standard for full-duplex connections that were capable of 9600 bit/s at 2400 baud, V.32 modems theoretically allowed for connection and transfer speeds at up to 9.6 Kbps - a figure that probably means nothing to you. Yet.

Here are some numbers that will mean something to you: that 9.6Kbps actually translates to 4.32 MB/hr - or 103 MB/day. Now compare that to the typical modern high-speed Internet connection of around 9MBs -- which translates to around 72 Mbps, or 540 MB / min which totals 32.4 GB/hr or 777 GB per day.

So roughly translated, our ideal net user in 1986 would require roughly five-and-a-half days to transfer 1 minute of modern data rates. If they were connected to that seemingly snail's pace backbone of the original NSFNet, they'd only need around three-hours-twenty-minutes or so which is way better - WAY better - than five days! So yeah, it's not super fast but, at the time, it was.

The new NSFNet rapidly attracted partner networks, with the Canadian National Network connecting almost immediately after its creation, and hundreds of other networks of all sizes joining it over the course of the following two years, at which point the original Backbone failed to maintain the required speeds to service what had become a Global Network - or Internet.

After NSFNET began to accept foreign networks for permanent connection membership, by 1990 the new Global Internet was official the decision was made to upgrade the Backbone - which they did to the tune of a T-1 Connection between each of the Primary Nodes (A T-1 Connection is 1.5 Mbps). To help reduce stress on the Backbone NSFNet was divided into Regional Networks so that, for example, a user in London who requested a page or program that was stored on a UK system, their request would not travel across the main Backbone but used only the Regional Net.

Eventually the Backbone was again upgraded - this time to a T-3 Connection (45 Mb/s) shortly after issuing the license for paid (ISP-based) access to the network - but now we are getting ahead of the story here.


The World is On Fire
The second major event in The Year That Changed Everything (1990) was a small company in Massachusetts called Software Tool & Die (AKA The World) connecting THEIR network to NSFNET.

The World was the first Commercial Internet Service Provider (ISP) and provided anyone willing to pay for an account access to the Internet. The shitstorm that followed from government agencies and universities eventually forced the NSF to grant provisional permission and license to The World to offer ISP services, and within a year that license was extended to ISPs all over the country and, eventually, the world itself. The modern Commercial Internet was born.

As regular people began to use the Internet, larger Value-Added networks like CompuServe and AOL also turned their attention to it, and Internet Access very quickly became a thing that forward-looking real estate companies added to their buildings in places like New York, Boston, and Los Angeles to attract what they thought of as upwardly mobile and thus desirable tenants.

The typical apartment lease form featured a comprehensive Utilities Section, which in 1990 and before, included specifications on who was responsible for electricity, water, and gas services, and reasonable limitations when the landlord or building owner provided some or all of those services.

In 1995 those forms began to include something called an Internet Access Lease Addendum -- a clause that spelled out both access terms for tenants and any use restrictions placed upon the building's 'Net Connection -- like upload and download limits, or using the residential connection for commercial purposes.

These additions to the average lease agreement spelled out the various technical details - whether the building network included a proxy web server, what sort of firewall was used, and what steps the residents needed to take to register their device(s) with the Internet Service Coordinator for the building.

By 2010 the Internet Access Lease Addendum was fully integrated into the Utilities Section in most markets, but thanks to the always-evolving computer threats the average tenant often refused to rely upon whatever firewall protections the building implemented, choosing instead to purchase their own WiFi Firewall Router that they registered with the building coordinator as the “computer” for their apartment.

In response to this new demand, hardware manufacturers all over the world began to design and manufacture a plethora of new devices that in addition to offering an ever-evolving level of firewall protections, NAT services, and DHCP, also included slots to install hard drives for their Network-Accessible automatic backup software. They even started to make Internet-Connected refrigerators - so yeah, you can easily lay responsibility for The Internet of Things on the The Year That Changed Everything.

To put this in perspective for you, there is a high-rise building in New York City that has fully integrated the Internet into their infrastructure. In each of the flats is a dedicated screen by their entry doors that, in addition to displaying an image of who is standing outside the door in the hall, offers menus that display information on a variety of building conditions.

At the tap of the screen tenants can learn the current temperature at street-level, the air and water temperature for the building pool and hot tubs, whether the sauna is turned on and, if so, its current temp, and they can call up a view of their assigned parking spot in case they want to check on their car.

The interface allows them to summon the concierge, send a text to the doorman or the deskman, and even order groceries from a limited menu of necessaries - milk, bread, bottled water, that sort of thing - provided by a nearby store that offers delivered services to the building.

Using the building's wireless Ethernet service they also have access to a Wiki Server that offers the current calendar of co-op events, as well as a number of maintenance services.

Despite all of that convenience at their fingertips, to maintain fair and impartial network access and speeds, these internal networks often limit residents to one or two Internet-connected devices, and also had limits to data use and access to certain ports or services.

To address those restrictions, the more tech-savvy residents either created their own private networks or hire someone to do it for them. These non-routed 10.10 or 192.168 private networks hid behind the officially registered IP address of their NAT-capable firewall-router, so that from the building network side - or LAN - it appeared that there was only one device, while LAN and WAN access was available to all of the devices on their private network.

Enter the Gamer
That sort of solution works great for the average user whose needs were restricted to email, web surfing, and streaming music or video via services like Netflix and Hulu, or providing their kids with a connection for their iPads and smartphones, it did not work very well for gamers who often found that the network services provided by their building or co-op tended to feature restrictions on large data transfers and the existence of Open Network Address Translation.

The typical video game - whether a console or PC game - often has an aggressive patching and updating model, and most of the games that included online multi-player required open-NAT in order to channel their services via specific ports from their servers to specific ports on the client end.

In most commercial settings those services were intentionally blocked for the protection of their clients, and bandwidth limitations were often applied to any user who exceeded the monthly allotment, which averages between 10 and 20 GB per month.

Basically gamers found that access to desirable services and games -- including a plethora of online multi-player games as well as MMORPGs -- was severely restricted or simply blocked. They also found that the typical game updates and patches could easily eat up their bandwidth allotment with updates to just four or five titles. For example the most recent patch to Tom Clancy's The Division totaled 5.39 GB - so you do the math.

The nature of network services is such that there really is no work-around in this case, which is why most gamers who live in net-connected buildings still tend to contract their own personal net connection from the local ISP - which in recent years pretty much means either a Cable TV modem or high-speed Internet services from the Telephone Company.

In some areas, if the network owner was fortunate enough to obtain cellular Internet services when the wireless phone companies were offering unlimited all-you-can-eat contracts for a set price, you'll see gamers whose firewall router terminates in a cellphone, but that's uncommon today.

The reason that this class of netzien chooses to go their own way in terms of net access is down to their need for open-NAT, the ability to assign specific ports to specific IP Addresses inside their network, either directly or passing through a virtual DMZ, and the need to download huge amounts of data in the form of games, game patches, and updates.

Whether or not the gamer lives in a Net-connected apartment or a house in the middle of the boondocks, the basic needs for creating a network are the same - which is where we begin in this article in our Network Tech Series.

Part I - Planning Your Gamer-Oriented Computer Network

The sexy part of building a computer network is when you sit down to pick your hardware. That's when the typical gamer gets to shine a light on their tech-savvy chops, and maybe brag a little on their choices for hardware infrastructure.

You may be interested to know that despite the fact that it is sexy, the process of creating a new computer network - whether it is a standard data or a gamer's network - does not begin with picking hardware.

It properly starts with the actual network design, which is a process that usually takes place on paper, and covers a number of crucial elements including the three most important decisions that must be made. Of course that presumes that the gamer is following standards of network design.

We've seen more than a few networks that we can only describe as Frankenstein Networks - examples where the gamer started with a net connection in their living room that consisted of a Cable Modem and Router with or without a firewall, to which many things were added piecemeal over time until it turns into a disaster.


A Sample Frankenstein Network
The results of that are what we jokingly refer to as a Distributed Network. An example of this is the network that belonged to a friend who asked us to help them fix their Frankenstein Network. The problem with that is that fixing is not really the best approach. The best approach is to throw it all out and start by designing a proper network, making use of anything that is already present that you can make use of.

To help you understand this let's take a look at the network in question.

What we found when we came to survey it was this: the WAN connection was (A) a cable modem in the master bedroom, which was connected to (B) an older firewall router with four ports and no WiFi. To get WiFi they ran a 60' Cat-5 cable to the other side of the house, where they plugged that into (C) a LinkSys WiFi Router.

There were four client systems in the house - (D) a PC in the living room that was connected to the WiFi router by Cat-5 cable, (E & F ) laptops in the two bedrooms belonging to their kids which connect to the network via WiFi, and (G) a PC in the master bedroom connecting to the firewall router by Cat-5 cable.

There were also some game consoles - three in the living room - but there were only three ports left open on the WiFi Router, so they had purchased an (H) 8-port Ethernet Hub and plugged that into the WiFi Router, plugging their (I) Xbox 360, (J) PlayStation 3, and (K) Wii into the hub. Later they added an (L) Xbox One and (M) PS4 to it.

When they got into playing a specific game a few years ago they ended up building their own (N) game server which, because there was no room elsewhere, they placed in their garage, and connected it to the network by running another 60' Cat-5 cable through the attic to the master bedroom, which was plugged into the firewall router.

At some point they had an almost break-in at their house, so they bought an (O) IP Security Camera System, which they ended up sticking in the garage, buying a surplus (P) 10bT Ethernet Switch which they placed in the garage and plugged the game server and IP Camera server into. They then placed the (Q/R/S/T) four cameras that it came with at various locations outside and inside their home, with one connected to the hub in the living room, one connected to the last available port in the firewall and the other two connected to (U) an Ethernet hub that they placed in the attic, and connected to the living room hub.

It was a mess, but it got the job done (sort of). It did have a number of problems, not the least being lots of collisions and, due to one of the cables getting crushed, some cross-talk on that link. They had no way to know that though, because none of the hardware that they were using was managed hardware so it was incapable of telling them a problem existed.

So let's begin with an inventory of the network...
  • A Black Box Cable Modem provided by the Cable Company (10bT)
  • Netgear RP 114 “Web Safe” Router (10bT / 100bT)
  • Linksys WRT54G WiFi Router (10bT / 100bT)
  • 3Com Unmanaged Switch (10bT)
  • Generic 16-Port Ethernet Hub (10bT / 100bT)
  • Game Server PC (10bT / 100bT / 1000bT)
  • Security Camera Appliance (10bT / 100bT)
  • Security Cameras (x4) (10bT / 100bT)
Network Clients
  • PC A (10bT / 100bT)
  • PC B (10bT)
  • Laptop A (10bT / 100bT / 1000bT)
  • Laptop B (10bT / 100bT / 1000bT)
  • Nintendo Wii (802.11 b/g WiFi)
  • PlayStation 3 (10bT / 100bT / 1000bT)
  • PlayStation 4 (10bT / 100bT / 1000bT)
  • Xbox 360 (10bT / 100bT)
  • Xbox One (10bT / 100bT / 1000bT)
The three major issues that we identified beyond the mess that the physical network represented are:

(1) Divergent Ethernet Speeds
(2) Ancient Hardware
(3) Lack of reporting capability

Our Hardware Recommendations
This is a useful teaching experience for you - because it demonstrates the decision making process as it applies to network design.

The very first step in this process after the inventory was creating a network plan. That meant drawing a layout of the physical structure, and then determining the best place to start the network from. In this case, and because of other issues that the network owner had - and their desire to go in a commercial direction in terms of its format (they had already purchased a rack at the Flea), the direction the plan took was dictated by some of those issues.

Considering that almost all of the network hardware on their network was ancient, it shouldn't be a surprise that we recommended replacing it all - including the cabling. Fortunately for them, I have the tools and the know-how to custom create Ethernet Cable and a box of Cat-6 cable in my basement, so that eliminates what can be a significant expense.

We also live near Boston, Massachusetts, which means that we have access to the MIT Flea Market - an electronics, radio, computer, and networking flea market that runs from April to October one Sunday each month. The deals that you can get at the MIT Flea include relatively modern hardware for dirt cheap dollars, so when you know what you are looking for, you can find some awesome kit at rock-bottom prices!

Using the layout of their house we created a network map for them, which first centralized the network services in one manageable location (the garage) and offered the capability of not only monitoring the network for problems, but also made regular maintenance easier because instead of using the cable modem provided by the cable service provider - which they did not have access to - replacing it with their own model gave them interface access, which is necessary if you need to troubleshoot a problem.

The server rack that they had purchased at the flea prior to consulting me turned out to be a heck of a deal. They somehow bought an APC 42U Netshelter Rack for $100 - this is a rack that sells new for ten times that amount. Unfortunately it was just the primary rack, and lacked the back and front door/enclosures. But we were able to track down some used at the very next flea.

The reason that we needed the enclosures was because they wanted to go with a rack-mounted server capable of supporting VPN and RAID, so that they could just have a single-server solution to the needs on their network, which basically was down to the game server, and the desire to have a media server and a Wiki-style web server that they could use to organize their business.

What we ended up recommending to them was to replace their kit with the following:
  • x1 SB6183 SURFboard Cable Modem ($81.99 via eBay) 1000bT
  • x2 Netgear GS724T Smartswitch ($100 via eBay) 1000bT
  • x1 Netgear Centria N900 Dual Band Gigabit Wireless Router ($55 via eBay) 1000bT
  • x1 Dell PowerEdge 2950 II RM Server with rails ($250 via techmikeny.com) 1000bT
  • x4 WD 2TB Drive w/2950 Caddies ($60 via techmikeny.com)
Owning their own cable modem meant that they could return the one that was costing them $10 a month in rental fees, so basically that new cable modem paid for itself in less than 9 months. In addition to that though, the new cable modem offered them full Gigabit Ethernet on the LAN side of their connection - the ancient cable modem that they had been using since they first obtained their Internet connection was a 10bT connection. Which considering the speed of their Internet package was ludicrous.

The matched pair of GS724T switches were set up at the two ends of the network, one in the Garage Rack, and one in the Livingroom Entertainment Center that contained the games consoles, and the Cablemodem. The two GS724Ts were configured so that ports 22,23, and 24 created a 3GB Trunk Backbone to allow for multiple streaming clients.

The WiFi Router was placed in the Livingroom, as that offered the best overall coverage for its users.

All of the Ethernet Cable was custom made Cat-6, with cable run management via the basement to reduce the mess and clutter it originally presented.

The 2950 II was installed in the Garage Rack, and configured as a VM Server. To the network it appeared to be four different servers - the Game Server, Media Server, Wiki Server, and a Loghost with direct email capability. The logs for all of the network devices were sent to the Loghost, and any alarm conditions generated an email to the owner's account.

We used mostly free utilities to make the networked VMs easier to manage, including FreeNAS/Plex for the Media Server, and Webmin to manage the other three servers. We also used a free for the bulk of the VMs - Ubuntu Linux, though the Game Server required Windows Server.

The network that we started with was quirky, slow, and difficult to manage. The network we ended up with was streamlined, incredibly fast in comparison, and very easy to manage. In the end the total cost for upgrading and replacing the network? $1,247.50 (though I did not charge anything for my help or the Ethernet cables).

They were able to recover almost $200 of that from selling off the hardware we replaced via Craigslist.

Proper Network Design Elements
When you approach the design of a new network, there are specific elements that need to be planned out. Those are:
  • Cable Pathing and Management
  • Network Device Placement
  • Network Service Location
Before we progress any further we need to define what those three important decisions mean.


Cable Pathing and Management: Don't be confused by the term Cable Pathing and Management - it means exactly what it sounds like it means, which is determining how you will manage and place the physical network cables that will connect your systems to the central device space.

If you were thinking that installing and managing physical cable was only going to be necessary for the actual physical cable that connects your firewall and router to the WAN side of the connection, prepare to be disappointed. Because if you are serious about building your own home network that meets gamer-class efficiency and speeds, you are not going to be using WiFi as your primary network connection. The latency will kill you.

When this article was written the standard for Ethernet Cable used in home networks is called Category 6 - though there is a second generation of cable for that Category called Category 6a (or Cat-6a) that is also available. This is the standard for Gigabit Ethernet.

Previously when 100bT speeds were the standard, Category 5 (Cat-5) was the prevailing standard, but with the wider introduction of Gigabit Ethernet, Cat-6 has taken over as the default standard. The reasons for that are simple enough.

Ethernet Cable Technical Differences
Since the original creation of and use of cables for computer networking, a standards committee has routinely specified the minimal technical requirements for these cables because the performance characteristics for said cables operates in a very narrow range.

While the differences in cable specifications are not as easy to see as physical changes in a cable, the specs for each are crucial to their proper function. Each category of cable has the capability to perform at set ranges and it is the very minimum -- not the maximum -- speeds that network engineers are concerned with. Because the ability to at least reach and maintain the minimal traffic load is critical to the success of a network in terms of simple function.

In terms of cable standards, Ethernet Cable is measured by specific requirements which include a standard length for measurement, operating MHz, the aforementioned minimum operational speeds, and finally the capability of offering Power-Over-Ethernet (PoE) without that service negatively impacting the data-side.

Here are the specs for the modern cables that you will find in commercial and home networks right now:



Length
(in meters)
Speed
10Mb/s
Speed
100 Mb/s
Speed
1 Gb/s
Speed
10 Gb/s
PoE
Mhz
Cat-5
100
X
X


X
100
Cat-5e
100
X
X
X

X
100
Cat-6
100
55 for 10Gb/s
X
X
X
X
X
250
Cat-6a
100
X
X
X
X
X
500

It's no coincidence that category number and Mhz of the wire gets higher as each category brings more stringent testing requirements for eliminating crosstalk as well as adding isolation between the wires.

That said, with Ethernet YMMV. We've seen various cables used in ways that are not inline with the specifications. Networks with runs longer than 100m, and networks that used Cat-5 instead of Cat-5e for Gigabit Ethernet connections and totally got away with it.

The reason for that is because the Cat-5 wire that was being used just happened to be of a higher quality than usually found. Cat-5e is not a different design mind you - it's Cat-5 cable, it has just been given more stringent testing standards for crosstalk than are generally applied to Cat-5.

You can often get away with longer runs and using standard Cat-5 as long as it is high quality cable, but use of that sort may not obtain expected results. It may work, but at a lower efficiency.

Conversely just because you're using Cat-6 cable doesn’t mean you are actually obtaining 1000bT network speeds, because every connection on your network must support Gigabit Ethernet to achieve that. Just like Cat-5 and Cat-5e, Cat-6 cable was retested to achieve 500 Mhz communication (compared to Cat-6’s 250 Mhz). The point to certifying higher communication frequency was to eliminated alien crosstalk - which allows for a longer range at 10 Gb/s sustained speeds.

If you are using older hardware and especially if you are using dumb hubs the entire network will slow down to the fastest speed of its slowest member. If a server on your network only offers 100bT any of the 1000bT clients connecting have to step down their speed to talk to it. That is something you need to consider when planning out your network.

You also need to test all new cable runs to verify that they are hitting the certified speeds. If you have a bad run the network devices are not going to simply slow down to say 900bT to talk on it, they will step down to the next standard level - which is 100bT.

Network Device Placement: When you plan out the placement of your network devices, at least part of the decision process needs to include environmental requirements and how they will be deployed. Whether or not the users will require access, and whether the connection environment will change frequently.

Network Service Location: When you can't tailor your device placement to the service location, special care must be taken to ensure that the cable runs from the service location to the network placement is 100% correct and functional as otherwise this will have a major negative impact on the network.

WiFi is a Convenience: Another issue that you need to come to terms with is that WiFi networking is simply a convenience. The rapidity at which a WiFi router can be over-saturated is laughable. If you have systems on your network that need to move large amounts of data, or that depend on maintaining the highest speeds possible, you want to be using cable, not WiFi.

Adding WiFi capability to a network is largely viewed as a courtesy to unsophisticated users - like your kids who just want to jump online with their iPad or Smartphones to check their email. It's really not appropriator for gaming or streaming.

To Rack or Not to Rack?
We personally know more than a few gamers who started this process by purchasing 19” Computer Racks of varying heights as the foundation for their home network; the example we gave in the Frankenstein Network is a case in point.

For the most part they don't do this because they need to - they do it because they WANT to. It looks cool. They like it. It makes them feel like they have a boss network. So here is the thing - despite all that if you can afford it, go ahead and do it!

I use racks for my own home network but that is something of a special case. In addition to a pair of server racks I have a relay rack for my network devices, which are ALL basically rack-mounted kit. If you do decide to go that route, understand that you do NOT have to replace the systems you want to rack with rack-mounted systems. That would be wicked expensive.

You can either purchase standard rack-mounted shelves to place the generic PC cases on, or for about the same price, you can buy a rack-mounted PC case and swap the guts of your PC into it. If you are curious go to eBay and do a search for Rack-mounted PC Case. Prices range from $50 to $500 though the lower-end cases will not come with a power supply. So yeah, it is doable. And yeah, it does look cool.

In addition to looking cool, a fully-enclosed rack will also provide noise management - which means you can use them to reduce the noise of servers and network appliances to levels that make placement acceptable in your house, rather than needing to stick them in a garage or basement.

That said though, racks exist to be home to rack-mounted components, like Ethernet Switches, Routers, Load Balancers, and Servers, not your Xbox 360. Just saying.

Figuring out your needs means knowing how many rack units you will require. A rack unit is a unit of measure used to describe the height of a server, network switch or other similar device mounted in a 19-inch or 23-inch rack (though 19-inch is the most common width).

One rack unit is 44.45 mm (1.75 in) high. One rack unit is commonly designated as "1U"; similarly, 2 rack units are "2U" and so on. The size of a piece of rack mounted equipment is usually described as a number in "U" - so counting up the U for the kit you have will tell you how tall of a rack you might want or need.

If you are going to go with a rack for in-house use, and you plan to use it for noise management, I recommend you choose a half-rack as that is a LOT easier to find space for or camoflage.

Completing Your Network Plan
Now that you know the basics of planning, it's time to complete your network plan. Start by sketching a schematic of your house or apartment, then noting where each piece of hardware will go.

Make a list of all the hardware and network-connected devices you will need to accommodate, and then work out where they will best fit into the new network plan.

One of the most important decisions you will need to make is whether or not you require a backbone. If your home is large and a significant amount of client hardware is located somewhere distant from the Internet Connection where it enters the home, then you will need a backbone.

Planning, Designing, and implementing a Network Backbone is the subject of the next chapter in this series. Hopefully the contents of this chapter have offered you sufficient information to begin the planning of your new network. While you are doing that, as a gamer, remember - this is supposed to be fun.

Saturday, March 8, 2014

. . . My Firewall-Routers Column

While it is not one of my favorite Bill Murray films, 2003's Lost in Translation, which was written and directed by Sofia Coppola, looked upon the often strange results that take place when language is a barrier, and as odd as it may sound, I think it is fair to say that the disconnect that resulted in my most recent Digital Grind column appears to lose its way largely down to the message being lost in translation -- or at least in this case, lost in direction.

I take total blame for that - the column was submitted and was edited during the span of several days in which due to health issues I was not available for consultation - so it was not entirely clear what it was that I intended it to say.

The fact that it appears to suggest that I do not know what NAT is or how it works, and perhaps even more startling -- that I appear to believe that computers can communicate via the Internet without having an IP Address -- crop up due to editing that was absolutely necessary due to space limitations.

To address the issue I thought it might be helpful to provide the original column below, in its entirety, and after doing so I will be directing the readers who email about it and my mistakes to it, so that they can both see where it was I intended to go and, perhaps of more importance, benefit from the lesson I had hoped to share.

So here is the original Digital Grind Firewall-RouterColumn (any errors in spelling or grammar are my own):

A typical home network with a Firewall-Router uses a mixture of wired computers / server with WiFi devices like gaming consoles, iPads, Skype-capable wireless phones, and other computing and entertainment devices that use Network Address Translation (NAT) to permit many devices to access the Internet using just one IP Address from the ISP.

Digital Grind Firewall Column

While it has a number of related meanings, the phrase “security through obscurity” is most often used to describe a belief that a computer or network with nothing of interest on it is safe from intrusion because it should not interest an outsider.

That notion can appear to be quite sensible, but consider this: In modern terms the phrase is also a pejorative among computer and network security engineers, having the same definition but interpreted as a dangerous fallacy not to be relied upon under any circumstances.

The reason for that is very simple: there doesn't actually have to be anything of value on a network or a computer to make it a target; access alone is reason enough to justify an attack.

That basic truth is why we go to so much effort in protecting our computers; why we keep the OS and apps up-to-date with respect to security patches and bug-fixes, why we run anti-virus and malware suites, and why security awareness extends not just to software but also to hardware.

These steps, combined with safe Internet use as well as common sense precautions, represent standard proactive and responsible efforts for establishing and maintaining a safe computer system and environment, but there is still the matter of securing your network to be considered.

The Network Connection

Modern network architecture consists of a 'net connection using a modem (for DSL) or a router (for cable or fiber) connected to which are one or more computers, network appliances, and 'net-aware consumer electronics like network-ready TVs and DVRs.

Assigned a valid IP address by your Internet service provider, the modem or router functions as the gateway device allowing every system on your network to communicate with the Internet, and vice versa using a scheme called Network Address Translation, or NAT.

Without NAT every device on a network needs a valid IP Address to access the Internet. With NAT any number of computers or devices can be connected to the world beyond, requiring only a single valid IP Address.

In the time that it took me to write this, according to the security logs on my firewall it was scanned by ten different potential attackers.

The fact that they were not targeting me specifically offers very little comfort; they were scanning the block of IP Addresses owned by my ISP to see which customers are connecting without basic security protection.

This sort of approach works because the function of the modem/router is to pass traffic to and from the Internet, and it will do that without any consideration for whether that traffic is legitimate or hostile. It is only a matter of time then, before they locate a weakness in a system on the network and compromise it.

Once that happens, in addition to the most obvious targets like banking and credit information, they can also turn the resources of the network to a variety of purposes -- like hosting pirated software or porn, or using it as a launch-point for attacking other networks and computers.

The Firewall

While the mix of anti-malware and virus programs, keeping your systems patched and up-to-date, and taking care to surf responsibly are a good start, the foundation of your network security is found in a device called a firewall-router.

Named for the partition wall used in commercial buildings to prevent the spread of fire, a network firewall is a hardware device whose function is very much like the moat and gate of a castle. It sits between your network and the Internet, serving as a gatekeeper for all of the traffic passing between them.

It has two basic jobs to perform: the first is to ensure all of the traffic coming in is legitimate, while making your network invisible from the Internet side. The second is providing a level of convenient connectivity to you.

If the modem or router you received from your ISP is the only device between your network and the Internet, you need to buy and deploy one today. The good news is that you can do this yourself because the arcane has been engineered out of these devices.

Installing a firewall on your network requires no technical knowledge beyond the ability to follow basic directions, swap network cables, and use a web browser-- nearly anyone can install and configure one.

Healthy competition among manufactures has also resulted in something of a boon for consumers, because the current generation of firewall-router happens to be a feature-rich and interesting one. And they have never been as inexpensive as they are today.

Intended to replace other older devices on your network -- particularly WiFi routers and network-accessible storage devices -- they sport features like traffic shaping and offer a measure of control over your network and how it can be used that may surprise you.

Most include a minimum of four wired ports as well as WiFi service, USB ports, and the best standard encryption and speeds available, so deciding which firewall-router you need is down to determining what added features you want -- and then selecting from the models that provide them.

Security for Gamers

If you have gamers in the house -- and on your network -- D-Link makes a line of firewall-routers that are engineered specifically with them in mind. The DGL-5500 / AC1300 Gaming Router is designed to detect when gaming devices are used and optimize traffic in support of that activity.

Its tube-like form naturally blends into the background, while its Streamboost feature and advanced UPnP support manages the traffic on your network to ensure that your PC and Console gamers get the bandwidth priority that they need for lag-free play.

With full support for the 802.11a/b/c/g/n WiFi standards, the AC1300 offers concurrent dual-band connectivity at some of the highest speeds currently available, but more important it supports both the established WiFi standards as well as the newest.

Basic security features include WPA/WPA2 wireless encryption, an SPI firewall, and anti-spoof checking, while its robust parental controls offer an added measure of convenience. Parents can specify -- device by device -- when games can be played and when they cannot, and the parental controls even permit site blocking.

Security plus Storage

For network security that also offers network-accessible backup storage, Netgear's Centria N900 (WNDR4700) neatly fits the bill.

Touted as an “All-in-One” solution, the N900 functions as a WiFi Firewall-router, Media Server, and Automatic Back-up Server supporting 802.11 b/g/n WiFi standards as well as Wireless N Dual Band.

The N900 fits into the new range of firewall-routers called “Storage Routers” thanks to the hard drive slot concealed behind a door in the side and its ReadyShare timed back-up App. Consumers have the option of adding their own SATA2 hard drive in sizes up to 2TB (the WNDR4720 model comes with a 2TB drive pre-installed).

The N900 supports WPA/WPA2 encryption and provides backup services to a wide variety of WiFi equipped devices, including notebook computers, tablets, PCs and Macs, and your iPad or smart phones.

Security plus Media

With the Internet now into traditional entertainment media thanks to streaming movies and TV, the WD My Net N750 HD Dual-Band Router from Western Digital is a stand-out firewall-router for networks heavy on media.

The N750 offers full support for 802.11 a/b/g/n WiFi standards with speeds up to 750 Mbps. With its WPA/WPA2 encryption and SPI firewall, the low-profile form blends into any entertainment center, and includes four Gigabit wired ports for connecting game consoles, DVRs and other media devices.

Smart HD streaming allows you to watch videos with accelerated steaming via its FasTrack technology, which delivers HD streams to multiple devices at the same time with combined speeds of up to 750 Mbps.

Firewall Protection

Each of these routers feature easy to use web-based configuration interfaces, with basic setup instructions that anyone can follow to quickly and conveniently get them working with the hardware already on a network.

While they differ in terms of special network and entertainment focus, each supports the standard set of security features, offering a level of protection you should expect from what is, after all, the foundation of your broadband network security.

The criteria now used for selecting a model tends to focus on what extra features and services you most desire -- and to some degree how your network is used -- so in the final analysis with security through obscurity no longer an option (if it ever was), adding a firewall-router to your network is the best path to ensuring its protection now and in the future.

- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -

Final Notes

I apologize sincerely to my readers who may have found the path in the version that appeared in the paper a bit circuitous and I apologize to my editor for my failure to make clear the purpose and the direction that I intended to take.

From here on I will endeavor to prevent those mistakes from ever happening again.

Cheers!

Tuesday, March 5, 2013

. . . the Organized Internet Life?

A minor blip that caused the disconnection of my always-on Internet connection at home prompted me to do something that I have not done in a very long time: think about my Internet connection.

Seriously.

My connection to the Internet is such that I hardly ever actually think about it because it works the way it is supposed to; the result of that is that I don't need to think about it.  When it briefly did not work the way it was supposed to - and I have no idea why that happened due mostly to the fact that right about the time I was logging in to my firewall to check the connection log to see if there was a useful bit of information about the reason that it dropped its connection, the connection came back up and I was back online.  That being the case, why bother trying to diagnose the cause, right?

Except I was already thinking about my Internet connection at this point, and that little voice in the back of my head that usually gets me into trouble was not-too-calmly yelling to get my attention, before it rudely pointed out to me that the rack full of hardware in my basement that represents my connection to the world was about to celebrate its tenth birthday...

Fifteen Years or so in the past, on a Cold Dark Night
I am not exaggerating when I say that the last time that I dealt with the infrastructure for our network connection and Internet capabilities was fully ten years ago.  Well, with the exception of the WiFi Router that I added slightly less than five years ago, but still...

To fully appreciate the situation we actually have to jump into the Wayback Machine and travel back to the month of November, in the year 1997, which was the time when I actually deployed the computer network that we still use here at Chez Boots-Faubert.  This is ancient history; these are events that took place back before I lost my mobility and could still walk.  This was back when I had worked with my best friend to plan out the most efficient and secure Ethernet network that we could manage at the time, using the cutting-edge tech from the previous century!

The view of my backyard taken on the same late-afternoon day of the great Ethernet Deployment Event, this is what the world outside looked like...
While a blustery day was coming to a close and an equally blustery evening was setting in, the inhabitants of Chez Boots-Faubert were in the process of doing their best to fulfill the roles that nature had forced upon them by circumstance and necessity.  

If we embrace the comforting formality of taxonomy, the population at those coordinates in the time-space continuum consisted of a family grouping of four Homo sapiens who are known by the unique identifying sounds that form the names Chris, Yvonne, Peter, and Autumn, and who were joined by a very close friend -- who answered to the grouping of sounds that follow the verbal pattern Geo-Fry -- and who is also a member of the species Home Sapiens and if not a blood relation than as close as one can be related to another without sharing the same genetic genealogy...

In addition to this grouping of generally homogenous humans of northern European stock, there was also present at this auspicious occasion a trio of Felis catus whose nyms were Nixie, Pixie, and Mischief, and who claimed the environs of the office and Domestic Network Hub (DNH) as a  physical domain of which they jointly ruled by force of will and snickity claws.  

It may interest you to learn that earlier in the day the human known as Yvonne effected the rescue of a sole member of the species Peromyscus maniculatus who was so unfortunate as to cross the path of the one known as "Nixie" who was, by all accounts, a fierce warrior of many claws, and who could be counted upon to defend the various territories to which he laid claim, either separately or jointly with his two brothers.

It is therefore rather remarkable that the one known as Yvonne was able not only to effect the rescue of the Peromyscus maniculatus, but due to circumstances that would require too much background to explain to our mutual satisfaction was also able to provide him with protective shelter in the form of a habitat of proper dimension and security design, equipped with all of the comforts one of that species might reasonably expect. Or even unreasonably expect.

These comforts included a 10oz bottle recently filled with fresh and cool supply of a life-giving liquid substance that is constructed from one oxygen and two hydrogen atoms connected by covalent bonds and obtained via a complex network of piping provided to the community as part of its cooperative efforts towards shared health and comfort, but that is the subject of another and completely unrelated story, and besides which that substance does not mix well with computer networks, I am just saying...

In addition to the aforementioned self-service bottle, the habitat was equipped with a feeding tray that was recently filled with Ground Corn, Soybean Meal, Wheat Mill Run, Alfalfa Hay Suncured, Ground Barley, Whole Corn, Oat Groats, Whole Wheat, Soybean Roasted, Sunflower Seed, Whole Kamut, Cane Molasses Dried, Apple Dried, Flax Seed (which happens to be an excellent source of Omega 3 Fatty Acids which make up a very important part of a proper diet for the typical example of a Peromyscus maniculatus), Yeast Culture, Cranberry Dehydrated, Salt, Sodium Bentonite, Sodium Phosphate, Lignin Sulfonate, Soybean Oil (which is preserved with Mixed Tocopherols, and anyone can tell you that Mixed Tocopherols is an excellent source for Vitamin E), Choline Chloride, Calcium Carbonate, L-Lysine, DL-Methionine, Yucca Schidigera Extract, Vitamin E Supplement, Zinc Sulfate, Iron Sulfate, Zinc Proteinate, Niacin, SeleniumYeast, Copper Sulfate, Biotin, Manganese Proteinate, Copper Proteinate, Calcium Pantothenate, Vitamin A Supplement, Sodium Selenite, Vitamin B2 Riboflavin, Vitamin B1 Thiamin Mononitrate, Magnesium Sulfate, Manganous Oxide, Vitamin B6, Pyridoxine HCl, Folic Acid, Cobalt Carbonate, Vitamin D3 Supplement, Vitamin B12 Supplement, Calcium Iodate, and Ethylenediamine Dihydroiodide.

 In addition to all of that there was an exercise wheel! 

It should be mentioned that this very well-equipped habitat was previously the home of an unusually long-lived member of the species Mus musculus whose name was "Gunther" but who had departed this mortal coil on a journey to the designated coordinates in the space-time continuum listed in the TARDIS NavCore as "The Rainbow Bridge."

As Gunther belonged to the species Mus musculus and was a particularly moral character among that species we feel that it can safely be presumed that his name was down in the book maintained by the 
maître d’hôtel in that place (for surely when one ponders the known facts, one can only conclude that a maître d’hôtel would be a bare necessity in a realm in which "There is plenty of food, water and sunshine, and our friends are warm and comfortable" it seems reasonable that some level of competent management must be present, n'est-ce pas?

The members of the family served by the newest Network to be created on planet earth are from left to right and front to back Yvonne, Autumn (seated in the most comfortable seat available when The Big Comfy Couch is not around) and Peter (on the right) pictured here in the rustic environment known as the Domestic Network Hub.

In any event that newest member of the family took up residence in the former home of Gunther, and was instantly granted the sobriquet of "Lucky" for obvious reasons.

It was therefore into this mixture of human and animal that the plan to bring forth a new Network on the face of the earth was hatched and quickly executed!

The Well-Designed Network
As a measure of how serious the project of properly building the Domestic Ethernet Network was, it can be understood and agreed that the design and its deployment included the most modern of Ethernet tech at the time...

While the physical network consisted of 10bT properly deployed to network base plates at the terminus for each drop, all of the wire funneled back to a patch panel installed in the relay rack that was itself installed beside the pair of industry-standard 19" Equipment Racks, with one rack dedicated to the hardware that served the internal network, while the second was dedicated to the hardware that existed within the DMZ for the network, providing the services for the public side of the connection which included but were not limited to a Primary DNS Server, an SMTP and POP3 Server, a Web Server, and a dedicated FTP Server.

On the inside rack was housed a pair of file servers - one for strictly business while the second was more of a media server than a file server in the sense that it had a large number of inexpensive hard drives as well as a 10-disc CD Tower and an Tuner Card that was installed in the server to allow the users on the network to use its dedicated web page to select the programs that they wanted it to record for their later viewing from its Cable TV link.  At the time that was pretty cutting-edge!

Pictured here is Chris in the process of connecting the 10bT drops to the patch panel.  On the right is the house rack.
Once all of the drops were connected to the patch panel, a pair of Kalpana 10bT Ethernet Switches were installed to the relay rack and then patched into the panel to create the network, with the final connection being made to the firewall and Internet Router.  At the time the network connection consisted of a mated pair of 128k ISDN lines, offering a combined speed of 256k which was the best connection that could be obtained in that era.  Considering that the average user in 1997 still connected to the Internet via a 28.8k modem, this was pretty darn fast for a household 'net connection!

About ten years ago DSL finally became available on the Cape and it was at that point that the second to last major update to the Network was made.  The paired ISDN was replaced with a DSL connection that offers something in the neighborhood of 3MB...

Three years ago when one of the ancient Kalpana 10bT Ethernet Switches died on us, forcing us to move all of our connections to the second Kalpana and divide the physical switch into two virtual switches, we realized that something had to be done, so when the next MIT Flea took place (the MIT Flea takes place in the parking garage at MIT on the 3rd Sunday of the month, April thru October and if you have never been you should go, it is really an experience).

So we drove in to Cambridge and bought a pair of softly-used 3Com SuperStack III Gigabit Ethernet Switches to replace the Kalpana, and that is where the situation stands.  Well, that and five or so years ago we added WiFi to the mix because the kids complained a lot about how their iPads and iPhones, needed to be able to connect to the online world...


What Will Be New Will Be New?
So this tiny blip on the radar of our personal connection to the Internet naturally set me to thinking about the fact that the infrastructure of our domestic network is essentially a mixture of different hardware that ranges in age from 5 to 15 years old!  Clearly it is time to seriously consider updating the network, right?  Right!

Going completely wireless is not an option.  Forget for the moment that some of the devices that we use - the IP-based security cameras for example - get their power from the network, there is also the question of security.  It is one thing to create a WiFi connection on an isolated virtual switch so that your kids and surf the world on their iDevices, but it is entirely another matter to declare wireless as a secure standard and connect your life to the world in that fashion.  Just saying.

So the network will remain wired.  But since we already ran the physical wire drops that works out fine.

Having said that though, there is still a need for WiFi and it is getting bigger not smaller!  The iDevices that originally prompted adding a WiFi point of presence to the net have now been joined by wireless phones in general, plus handheld gaming consoles like the Nintendo DS and 3DS, Sony's PSP and Vita, and to a limited degree the traditional consoles themselves, though personally I find that the wired connection for our Xbox360 consoles is still the faster and more reliable way to go...

Sony's PS3 offers built-in wireless (so does the 360) but this is 2013, the year that Microsoft and Sony will be introducing their next gen game consoles, and until we see what direction they are going to take for those, there is no point even speculating, is there?

In this day and age each human user requires accessibility for the following devices at a minimum:
  • Wireless Phone data connectivity
  • Media device (iPad/iPhone basically)
  • Traditional Game Console(s)
  • Portable Game Console(s)
  • Laptop/Notebook Computer
  • Desktop Computer
While that covers the typical human we still need to have full support for the following devices:
  • File Server
  • Media Server
  • Shared Network Printer
  • IP-based security cams
  • Internet-Connected and Skype-enabled TV's
  • Internet-connected Cable DVR
And all of that means that in addition to replacing the ancient WiFi switch it is time to replace the Ethernet Switches, but with what?  

There is no easy answer off-the-cuff, but then this is just the opening act in what will, I am sure, turn out to be a long series on upgrading the network.  

If you think about it the fact that we already have all these devices that each have their own connection requirements makes this whole process even more complicated than it would be if we simply chucked everything out and started from scratch!

I bet this guy could quickly solve the WiFi speed issues on our network...

WiFi Weak?
When we first installed a WiFi router on the network it was mostly used by the kids to download songs from iTunes and games for their DS's - activities that while I am sure they used the available bandwidth when they were doing them never really presented an issue when it came to available bandwidth...  

So you can probably imagine my surprise when I started to hear complaints from the kids about how the "net was so slow" all the time.  I could not see the slowness that they were talking about - it seemed fine to me - but then I was using computers and game consoles that were connected to the network via wires, and they were using their preferred devices on the WiFi side of the network.

I could not imagine how a pair of teenagers using iPads and the like could possible be using that connection to the point that they actually impacted the quality of speed for each other, so I assumed that it was something else - some other radio-based device must be stepping on the channel that the WiFi was using, right?

Naturally I logged into the Admin interface and changed the channel that the WiFi used, and told them I had "fixed" the problem.  Except that the next bored period when they were both using YouTube and Hulu and all of the other bandwidth intensive apps that they used, they again complained about the speed.

Once the complaining reached a fevered pitch I asked my daughter to show me the problem, and low and behold it turned out that they were not imagining things!  As we sat and she tried to watch Netflix on her iPad while her brother was using YouTube and playing Minecraft with one of this mates the TV show that she was watching would sputter and pause while it was forced to re-cache.

'This should not be happening" was my first thought.  But as it turned out when I did a little research into the matter, yes, yes it should.  While both of the kids would likely not have noticed anything if they were using their computers and portable media devices to do things like email, web surf, and the like, once you introduce bandwidth-intensive activities like Netflix and Hulu, and online games with high network activity (a lot of the war games that my son plays qualify in that regard) you are now sharing a limited amount of bandwidth.

What I ended up doing was switching my son's Xbox to a wired connection, and that pretty much solved the problem for the most part, giving my daughter's iPad sole access to the wireless pipe that it clearly needed, but considering how many devices today are being made with WiFi as the preferred connectivity (think portable devices) it is clear to me that WiFi on your home network can no longer be a side-thought.  You have to plan your network with WiFi in mind if you are going to deliver the sort of user satisfaction that teenagers have come to expect :)

Short of outlawing Netflix, Hulu, YouTube and other video services (I could do that, it is just a few lines added to the filter on the firewall) it is clear to me that it is time to rethink the models that we have been using to plan out network capacity today.

Just where is Mr. Wizard when we need him?!

Time to Dust Off the Thinking Cap
As nice as it would be if there was a simple answer to the problem, there isn't.  So this post is not going to conclude with a neat solution, other than to remind me that it is time to start researching the current tech and to begin looking for a usable solution to the problem - but on the bright side, at least I know what the problem is!

As for the rest, I will have to get back you on that...

Thursday, September 29, 2011

. . . in Flight WiFi Revenue

By way of explaining what may on the surface appear to you as a rather odd subject for this blog, I like to mention every now and then that . . .

This Blog --> Speaking Of . . . <-- This Blog

. . . you are reading what is both a blog in the most common sense and purpose of the title (it exists for the purpose of sharing my ideas, thoughts, and observations) and a place of great convenience where I am able to write about the things I stumble upon that either (A) I find interesting enough to want to think upon, mull over, and write about, that (B) nobody wants to pay me to write about or that (C) I choose not to write about for pay because I find it amusing to write about it simply out of the desire to write about it. Confused? Yeah, me too.

In-Flight Wi-Fi Revenues to Surpass $1.5 Billion in 2015, Says In-Stat

A recent article by In-Stat (the market intelligence unit of NPD Group that is often used by stock traders, investors, and those who evaluate events, businesses, and companies with an eye towards investing their own or other people's money... I read its output largely due to the fact that every now and then it examines a subject I am interested in -- say one in every 30 email articles or so being the average) that examines the revenue being earned by airlines and the technology companies who provide in-flight Internet access -- places the income from that small sector at something about to surpass $1.5 Billion with a 'B' dollars.

Initially the market for in-flight 'net access was a small one for a couple of reasons, not the least of which was that getting travelers to spend money on the service initially meant convincing them to alter several habits that are ingrained into travelers because it is how they have been traveling for the past 20 years or more.

Specifically you needed to get them to break their habit of carefully packing their computer bag into the overhead bin and convince them to put it under the seat instead. In addition to that, you also needed to break their habit of not using their computer in flight; but you have the airlines help with that to some degree in that on the newer airline hardware and specifically mostly everything Boeing 737 and above -- there are now power outlets installed into the bulkhead or each seat that conveniently allow users to use their personal computers in-flight...

Another major factor is the increase in truly portable computing devices and our willingness to make use of them as a form of entertainment while traveling -- and now I am specifically talking about the iPad, tablet computers, and basic book and text reading devices like the Kindle which also have basic net surfing capabilities built into them.

As these habits are changed we see profits rising for in-flight 'net access companies -- and the airlines -- and this is food for thought... Both industries undertook extensive research to get a better handle on understanding their customer base, and the results were more than a little bit of a surprise...

Some of the research findings include:
  • Take rates have increased significantly, moving from an average of 4% in 2010 up to 7% in 2011.
  • While in international markets in-flight broadband is just entering the competitive differentiator stage, In-Stat believes it will rapidly transition to a competitive requirement in these markets as it did in the US.
  • Combined, smartphones and tablets are now the predominant devices, in terms of percent of connects.
  • In-flight broadband providers are beginning to introduce new revenue opportunities, including additional passenger services (video and voice) and operational services.
The research pretty much verifies my own assumptions -- and it is always nice to have someone else spend their money verifying my own analysis of a situation.

The tech has caught up with the desire -- users are doing a lot more than simply checking their email or reading and replying to chat boards.... They are splitting their time between work activities and play, which I find fascinating...

The airlines learned that offering the service is no longer an optional thing -- customers expect it to be there and a growing percentage will actually avoid airlines who do not offer it on flights longer than 2 hours. Travelers in the forward classes (first certainly, business increasingly) not only expect the service to be present, they expect it to be free or at least included in the price of their tickets.

Many airlines are combining their Internet access capabilities with the onboard entertainment systems -- Virgin America is a good example of this trend -- not simply spreading the capability throughout the aircraft but making good use of it themselves as the heart of their news and entertainment systems in the send of payment systems more than anything else.

For example, when a passenger orders food through the video touchscreen built into seatback in front of them or installed in the arm of their seat, it used the Internet to accept and process the payment using a credit card that is "swiped" through the same card reader that is used to activate the airphone at each seat. It is not simply food that this system is used for, but movies, TV, and the skymall as well to the point that the cabin crew no longer accepts cash money.

This all bears further contemplation... And perhaps a closer look at Boeing's Connexion and why it failed to take off (yeah, bad pun), what GoGo did right, and why Southwest's satellite-based service had so many issues.... More thought indeed.